Sales Growth Strategy: Healthcare/Pharma organizations
- Sales = Income,
- If there is one function which can greatly influence the operations of an organization, that is Sales, the key is to ensure that Salesperson performs to the fullest potential and yield the expected results not just occasionally but through the financial year.
- Parallelly the industry faces common challenges of cutthroat competition, demanding and knowledgeable customers and consumers, pricing pressures, and a restless sales force.
- In this scenario, organizations seek consistency of performance which makes them rely on key systems and processes.